Suffolk Passenger Transport Travel Survey 2007

MY TRAVEL NEEDS
GET ON BOARD!

Please note that the survey is now closed. Around 1000 people responded to the survey. The key findings will be published here soon. Thank you to everyone who completed the Suffolk Passenger Transport Travel Survey.

Why did we undertake a survey?

The passenger transport division at Suffolk County Council needed to review a number of bus service contracts that were up for renewal between April 2008 and the end of March 2009.

Monitoring officers from the county council surveyed the number of people who used these services. We observed where and when people board and alight. But this only provided a snapshot in time and we did not know how frequently individual passengers used our services or why.

We are particularly keen to improve our customer intelligence, especially with regard to accessibility to essential services. We are also keen to know about regular journeys. For example to work, education, leisure, shopping, etc. To help us achieve this objective we undertook market research on board affected buses via posters and freepost surveys.

Which bus routes were being reviewed?

We reviewed the following bus services: 71, 71A, 99B, 103, 107, 111, 118, 119, 160, 171, 304, 315, 337, 338, 339, 370, 371, 372, 373, 375, 378, 452, 453, 460, 462, 463, 479, 511, 521, 523, 531, 533, 534, 535, 755, 756 & 773.

Who completed the survey?

We were keen to hear from residents of Suffolk who were both users and non-users of our services. We were also keen to hear the views of people who live outside Suffolk but regularly travel through or into Suffolk. In essence anyone who travels within Suffolk. There was a prize draw incentive and surveys could be posted to us free of charge using the Freepost address on the survey form.

How was the survey advertised?

We are writing to known users of our services and all Parish and Town councils along affected routes, to ask for support to engage members of your community to complete our survey and provide information about their travel needs.

Posters were displayed on board buses and in your community, advertising our survey and where forms could be obtained.

We sent e-mails and SMS text messages to people who had given us contact details and permission to do so.

We  briefed county councillors and alerted the local media to help raise awareness.

What could people do to help?

We asked people to alert family and friends about the survey. We recommended using e-mail alerts and provicded draft text including a link to a survey which could be filled in and e-mailed back or printed and posted. Alternatively we asked people to steer others to their local outlets if they knew where they were, or print and distribute copies themselves.

Was the survey a result of budget considerations?

We stressed that this work was undertaken as a result of the need to review the contracts concerned and not as a result of any budget considerations. This review should not be taken to infer that services were subject to any cuts, as any decision on this matter were taken independently.

Why couldnt't people fill in the survey online?

This was the first time Suffolk County Council consulted with people about their travel needs along many bus corridors in a short timescale. We made a decision to trial this method of consultation only using paper surveys. Due to time constraints we were unable to publish this survey online. We will use feedback from this survey to refine and enhance the questions and aim to publish future surveys online.

We suggested people might be able to open and edit the Microsoft Word version of the survey below, and e-mail completed surveys to passenger.transport@et.suffolkcc.gov.uk

Downloads

Survey (PDF 444 kb)
Survey (Word 855 kb)
Letter to individuals (PDF 288 kb)
Letter to parish and town council representatives (PDF 286 kb)
Letter to bus operators (PDF 286 kb)
Poster for parish and town councils (PDF 285 kb)
Poster for bus operators (PDF 315 kb)

Thank you for your interest and help in improving our understanding of your travel requirements.

Draft e-mail

Subject: Travel survey

Dear friend,

I thought you might like to take part in a travel survey being conducted by Suffolk County Council. Suffolk passenger transport is keen to invite people to take part in their survey to improve their understanding of our travel needs. All completed surveys will go into a prize draw with a 1st prize of £50 of M&S vouchers and 5 runner-up prizes of £10 M&S vouchers. For more information visit their website

www.suffolkonboard.com and download the short survey. It should only take a few minutes of your time to fill in and surveys can be returned free of charge using a Freepost service, or e-mail it to passenger.transport@et.suffolkcc.gov.uk. Why not share your views about regular journeys to work, education, leisure, shopping, etc. and do our bit to help people plan services to meet our needs. It might also help Suffolk become the greenest county. As the say… GET ON BOARD!

Cheers,

A friend.